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Economics and philanthropy: A marriage of necessity for nonprofit organizations

 

作者: Richard Steinberg,  

 

期刊: New Directions for Philanthropic Fundraising  （WILEY Available online 1994）
卷期: Volume 1994, issue 3  

页码: 7-25

 

ISSN:1072-172X

 

年代: 1994

 

DOI:10.1002/pf.41219940303

 

出版商: Wiley Subscription Services, Inc., A Wiley Company

 

数据来源: WILEY

 

摘要:

AbstractThis chapter illustrates the many uses of economics in the design of fundraising campaigns and in donor decision making, providing a nontechnical introduction to the subject for nonprofit managers and fund‐raising professional

 

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