The key to competitive advantage is customer satisfaction

 

作者: Jim Phillips,  

 

期刊: Competitive Intelligence Review  （WILEY Available online 1994）
卷期: Volume 5, issue 1  

页码: 64-66

 

ISSN:1058-0247

 

年代: 1994

 

DOI:10.1002/cir.3880050111

 

出版商: Wiley Subscription Services, Inc., A Wiley Company

 

数据来源: WILEY

 

 

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