Time‐averaged holography has been used to quantitatively investigate sound radiation from an edge‐clamped circular flat plate mounted in an infinite rigid baffle. For a particular mode of vibration, the plate response is measured using holography and the sound power radiated is measured in a reverberant room with the plate mounted in one of the room walls. From these measurements a radiation efficiency is determined. The theoretical plate responce is calculated using both classical and Mindlin–Timoshneko plate theory and is shown to agree well with experimental measurements. Radiated sound power is calculated for each mode of interest by solving the wave equation in oblate spheroidal coordinates at the plate surface. These calculations are verified by direct evaluation of the Rayleigh integral in the farfield. Good agreement is obtained between experimentally measured radiation efficiencies and theoretical predictions. Small discrepancies between theory and experiment are discussed.Subject Classification: [43]20.55, [43]40.24, [43]35.65.