The spontaneous electric polarizationPshas been measured for Gd2(MoO4)3over the temperature range from 4.2 °K to the Curie point. Near 4 °K the maximumPsis slightly less than 0.29 &mgr;C/cm2with a very low temperature coefficient. An electric field enforced phase transition from paraelectric to ferroelectric at temperatures just above zero‐fieldTcdemonstrates the first‐order nature of the phase change. Better agreement was found nearTcbetweenPsand the relation (T − T1)1/3than betweenPsand a Landau‐type function.