BOOK REVIEWS

 

作者:

 

期刊: Journal of Management Studies  (WILEY Available online 1970)
卷期: Volume 7, issue 1  

页码: 120-140

 

ISSN:0022-2380

 

年代: 1970

 

DOI:10.1111/j.1467-6486.1970.tb00486.x

 

出版商: Blackwell Publishing Ltd

 

数据来源: WILEY

 

摘要:

Book Review in this ArticleAppraising Capital Works. By E. J. BrosterFinancial Accounting and Control. By C. C. MageeCost and Management Accountancy for Students. J. Batty (Ed.)Developments in Management Accountancy. J. Batty (Ed.)Basic Marketing: Programmed Text and Cases. By Robert S. RaymondChemical Market Research. N. H. Giragosian (Ed.)The Human Equation in Marketing Research. By Dietz LeonhardPersonal Selling: Behaviourial Science Readings and Cases. James H. Bearden (Ed.)Advertising and the Community. Alexander Wilson (Ed.)Marketing Management for Europe. By C. S. DeverellCorporate Planning. By John ArgentiCorporate Planning in Industry. By Aris PresanisTechnological Forecasting and Corporate Strategy. By Gordon Wills, B. TaylorBasic Operational Research. By P. G. MooreThe Proceedings of the Fourth International Conference on Operational Research. D. B. Hertz and J. Melese (Ed.)Linear Programming. By K. WilliamsOperational Research French–English English–French Vocabulary. A. L. Oliver (Ed.)An Exercise in Redeployment. By Ron ThomasDecision Making. By R. A. ChapmanDecision Making in Poverty Programmes. By Melvin Herman and Michael MunkTheories of the Bargaining Process. By Alan CoddingtonCreative Person and Creative Process. By Frank BarronCorporate Excellence through Grid Organization Development. A Systems Approach.Managerial Control Through Communication. By G. T. Vardaman and C. C. HaltermanManagement Information and Systems. By A. G. DonaldManagement in the Textile Industry. The Textile InstituteThe Management of Computer Programming. By C. P. LechtComputers for Management. By Humphrey Sturt and Ronald YearsleyThe Numerate Manager. By Fred

 

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