Environmental claims and the law of insurance bad faith have had little significant interaction until recently. That state of affairs may be about to change. Consequently, lawyers and adjusters need to think through this relationship. After all, it will impact pleadings, discovery, settlement discussions, and trials. Insurance bad faith law has a significant ethical component. Lawyers and adjusters processing and litigating environmental claims need to digest this fact and plan various aspects of environmental litigation (e.g., discovery) accordingly.