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How Businessmen Generate Ideas: Results of a European Survey and Comparison with a Japanese Poll

 

作者: Horst Geschka,   Holger Mägdefrau,  

 

期刊: Creativity and Innovation Management  (WILEY Available online 1992)
卷期: Volume 1, issue 1  

页码: 14-19

 

ISSN:0963-1690

 

年代: 1992

 

DOI:10.1111/j.1467-8691.1992.tb00017.x

 

出版商: Blackwell Publishing Ltd

 

关键词: ideas;cross‐cultural study;climate for creativity

 

数据来源: WILEY

 

摘要:

The pressures for competitive advantage and continuous improvement mean that all companies need a flow of new ideas. A study across three European countries was carried out and related to a similar study in Japan. There were broad similarities: most ‘bright’ ideas occur out of work hours. However, cultural differences were found reflecting different national leisure and work patte

 

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