As people navigate their social and physical environment, what cues or signs lead them to believe that they are in danger of becoming victims of crime? Using Goffman's essay on “Normal Appearances” as a backdrop, we argue that there are three central cues that evoke fear of victimization. The effects of these cues are tested using data from a factorial survey (Rossi&Nock 1982) conducted in Dallas. We then consider an additional social cue, and the conditions under which cues do and do not operate.