AbstractSodium alginate was graft‐copolymerized with ethyl acrylate using ceric ammonium nitrate as an initiator. In order to optimize the conditions for grafting, the concentrations of nitric acid, initiator and monomer together with temperature, time and amount of substrate were varied. The kinetic scheme of free radical graft copolymerization has been proposed and the equations relating the values of rate of polymerization, rate of graft copolymerization and rate of homopolymerization are also suggested. The experimental results agree very well with the proposed kinetic schem