AbstractThis article examines the impact of computer technology on the workforce and workplace. It summarizes research and examines in practice the implementation and adoption of new technology in companies. Two cases are presented: a metal fabrication factory and a professional publishing company. Results of a pre‐implementation survey given to personnel in the factory highlight how a top‐down change strategy and worker's sense of mistrust and inequity, led to problems with the introduction of computerized machinery and control systems. Surveys taken one and three years after the introduction of word processing and data‐based management tools in the publishing company, by comparison, show how a more participatory change strategy coupled with extensive user training and support, contribute to success with technological change and alter perceptions of the company cu