BOOK REVIEWS

 

作者:

 

期刊: Journal of Consumer Affairs  (WILEY Available online 1970)
卷期: Volume 4, issue 1  

页码: 65-77

 

ISSN:0022-0078

 

年代: 1970

 

DOI:10.1111/j.1745-6606.1970.tb00479.x

 

出版商: Blackwell Publishing Ltd

 

数据来源: WILEY

 

摘要:

Books reviewed in this article:Elbrecht, Richard A. (editor).Consumer Viewpoints: Critique of the Uniform Consumer Credit Code.Goodwin, Dave.Stop Wasting Your Insurance DollarsLavidge, Robert J. and Holloway, Robert J. (editors).Marketing and Society: The ChallengeMarkin, Rom J.The Psychology of Consumer BehaviorWinter, Ruth.Poisons in Your Food

 

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