Artificial reefs have been used extensively in coastal waters to attract and enhance recreational fishery resources. In the United States, they have been traditionally built from “materials of opportunity”; using limited budgets. This paper explores some past planning philosophies and presents a recent artificial reef deployment case that demonstrates a lack of sensitivity to local and regional recreational demand. A systems framework is developed to guide future planning efforts in artificial reef development. The framework is intended to integrate previously fragmented knowledge and to demonstrate the interdisciplinary nature of artificial reef planning. Emphasis is given to advance planning, user dimensions, and the integral issue of reef access.