ABSTRACTThe case study method is generally used for enhancing higher level learning. However, it also has the potential for going beyond learning to help attain desired human performance outcomes. This article presents the case study method as a concept whose critical attributes are that it is a form of simulation with a clearly defined objective—analyze and solve job related problem — and that it contains complete, accurate and clear descriptions of the issues, events and characters. The major variable attributes are the nature of the case study purpose, length, level of detail, individual/group involvement and type of conclusion. Reasons for using the case study method to improve human performance are offered along with guidelines for creating a case. The article concludes with descriptions of different case study method types and formats as well as criteria for evaluating the quality/usability of cases that readers may either create themselves or select from existing sour