Scaling Evaluative Criteria and Supplier Performance Estimates in Weighted Point Prepurchase Decision Models
作者:
Kenneth N. Thompson,
期刊:
International Journal of Purchasing and Materials Management
(WILEY Available online 1991)
卷期:
Volume 27,
issue 1
页码: 27-36
ISSN:1055-6001
年代: 1991
DOI:10.1111/j.1745-493X.1991.tb00526.x
出版商: Wiley
数据来源: WILEY
摘要:
This article recommends the Thurstone Case V scaling technique as an extremely useful tool for scaling the importance weights associated with evaluative criteria and the probable performance of suppliers on these criteria. Thurstone scaling eliminates the need for traditional point estimates of these values when employing weighted point supplier evaluation models. Instead, decision makers simply rank order the relative importances of evaluative criteria and then rank order the projected performance of suppliers on these criteria. Thurstone scaling is then used to transform the rank ordered data into appropriate numeric scales for inclusion in the weighted point model. The appropriate use of Thurstone Case V scaling can greatly simplify the supplier rating process and instill in decision makers greater confidence that the results of weighted point evaluations reflect reality. The article demonstrates how Thurstone Case V scaling can be employed for supplier evaluation. Applications considerations and potential limitations for its use are also discussed.
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