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The Rise and Fall of the Dominant Paradigm

 

作者: Everett M. Rogers,  

 

期刊: Journal of Communication  （WILEY Available online 1978）
卷期: Volume 28, issue 1  

页码: 64-69

 

ISSN:0021-9916

 

年代: 1978

 

DOI:10.1111/j.1460-2466.1978.tb01564.x

 

出版商: Blackwell Publishing Ltd

 

数据来源: WILEY

 

摘要:

“Self development implies a different role for communication than the usual top‐down development approach of the pa

 

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