ISSN:0361-6274    

出版商:OVID    

年代:1993

数据来源: OVID

摘要:

The scope of geriatric services offered by health care institutions has expanded from the traditional hospital, long-term care, and home care services to include a variety of community services in an effort to promote the institution and provide a continuum of care for the elderly. The purposes of this article are to analyze why marketing of geriatric services is such a significant issue in health care today, to identify why a comprehensive management tool such as Service Line Management may be a key component for successful development and marketing of geriatric services, and to analyze the key decisions facing management when formulating a marketing plan.

ISSN:0361-6274    

出版商:OVID    

年代:1993

数据来源: OVID

摘要:

Results from the present research suggest that leadership style may be different for day and night and shifts, the relationship between leadership and job satisfaction is different for night and day shift employees, and the relationship between. leadership and performance appraisal is not different for day and night shift workers. Implications for shift workers and further research questions are discussed.

ISSN:0361-6274    

出版商:OVID    

年代:1993

数据来源: OVID

摘要:

This study finds a significant difference in the compensation levels of public and private hospital CEOs. The difference, however, is not found to be associated with ownership structure. Rather, it is attributable to hospital characteristics such as size, location, and affiliation with a multihospital chain, and human characteristics such as gender, education, and experience.

ISSN:0361-6274    

出版商:OVID    

年代:1993

数据来源: OVID

摘要:

Professional staff shortages in hospitals can drastically increase operating costs and compromise the quality of care, yet many recruitment and retention programs are ineffective. Shortages in the physical therapy and nursing professions are created by similar factors; management must also be sensitive to the differences.

ISSN:0361-6274    

出版商:OVID    

年代:1993

数据来源: OVID

摘要:

Simple buy and sell relationships are no longer enough for health care organizations. Like other industries have done, they need to rethink and redesign their interactions with suppliers and customers in order to realize the full potential of those relationships. By establishing and managing partnerships with selected suppliers and customers, we can realize a whole new set of mutual benefits.

ISSN:0361-6274    

出版商:OVID    

年代:1993

数据来源: OVID

摘要:

It is very difficult to receive specific, actionable, constructive feedback systematically in health care delivery. This case study describes a service guarantee tool that does exactly that, at very low cost. As additional benefits, thoughtful use of service guarantees can raise morale, channel complaints that might otherwise go to the “wrong” people, and provide a unique marketing edge.

ISSN:0361-6274    

出版商:OVID    

年代:1993

数据来源: OVID

摘要:

Through the use of discriminant analysis, 521 blood donors were analyzed to develop profiles of both high and low donors. The practical value of strategically linking recruitment and retention activities aimed at those who fit a multiple-giving profile is presented.

ISSN:0361-6274    

出版商:OVID    

年代:1993

数据来源: OVID

摘要:

Drug-testing programs designed to detect job applicants and employees who use illicit drugs should embody four elements: notification of the hospital's policies, procedures to ensure valid test results, procedures for dealing with employees who test positive, and confidentiality.

ISSN:0361-6274    

出版商:OVID    

年代:1993

数据来源: OVID

摘要:

Data Envelopment Analysis (DEA) identifies price and technical inefficiencies among decision-making units. With controls for differences in case-mix and standardized outcomes, DEA's ldquo;best practice” frontier can be interpreted as a “cost-effectiveness” frontier. This study illustrates the hey concepts, identifies the decisions required to use the technique for medical care decision making, and presents an application to a system of nine hospitals that offer obstetric services.

ISSN:0361-6274    

出版商:OVID    

年代:1993

数据来源: OVID