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| 11. |
A Basic Guide to International Advertising |
| |
The International Executive,
Volume 2,
Issue 3,
1960,
Page 23-24
Braxton Pollard,
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PDF (119KB)
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ISSN:0020-6652
DOI:10.1002/tie.5060020311
出版商:Wiley Subscription Services, Inc., A Wiley Company
年代:1960
数据来源: WILEY
|
| 12. |
Where and How Best to Control Advertising in World Markets |
| |
The International Executive,
Volume 2,
Issue 3,
1960,
Page 25-26
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PDF (116KB)
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ISSN:0020-6652
DOI:10.1002/tie.5060020312
出版商:Wiley Subscription Services, Inc., A Wiley Company
年代:1960
数据来源: WILEY
|
| 13. |
Do New Markets Require Product Changes? |
| |
The International Executive,
Volume 2,
Issue 3,
1960,
Page 27-28
Cyril C. Herrmann,
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PDF (122KB)
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ISSN:0020-6652
DOI:10.1002/tie.5060020313
出版商:Wiley Subscription Services, Inc., A Wiley Company
年代:1960
数据来源: WILEY
|
| 14. |
Media Selection in Latin America |
| |
The International Executive,
Volume 2,
Issue 3,
1960,
Page 29-30
Frank M. Dunbaugh,
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PDF (123KB)
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ISSN:0020-6652
DOI:10.1002/tie.5060020314
出版商:Wiley Subscription Services, Inc., A Wiley Company
年代:1960
数据来源: WILEY
|
| 15. |
SELECTED BIBLIOGRAPHY International Advertising |
| |
The International Executive,
Volume 2,
Issue 3,
1960,
Page 31-32
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PDF (136KB)
|
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ISSN:0020-6652
DOI:10.1002/tie.5060020315
出版商:Wiley Subscription Services, Inc., A Wiley Company
年代:1960
数据来源: WILEY
|
| 16. |
The Common Market |
| |
The International Executive,
Volume 2,
Issue 3,
1960,
Page 33-34
General John Hilldring,
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PDF (116KB)
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ISSN:0020-6652
DOI:10.1002/tie.5060020316
出版商:Wiley Subscription Services, Inc., A Wiley Company
年代:1960
数据来源: WILEY
|
| 17. |
The European Economic Community: An Opportunity for U.S. Business |
| |
The International Executive,
Volume 2,
Issue 3,
1960,
Page 34-35
Raymond F. Mikesell,
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PDF (116KB)
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ISSN:0020-6652
DOI:10.1002/tie.5060020317
出版商:Wiley Subscription Services, Inc., A Wiley Company
年代:1960
数据来源: WILEY
|
| 18. |
Implications of EFTA |
| |
The International Executive,
Volume 2,
Issue 3,
1960,
Page 35-36
H. J. Heinz,
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PDF (115KB)
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ISSN:0020-6652
DOI:10.1002/tie.5060020318
出版商:Wiley Subscription Services, Inc., A Wiley Company
年代:1960
数据来源: WILEY
|
| 19. |
Research Roundup |
| |
The International Executive,
Volume 2,
Issue 3,
1960,
Page 37-38
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PDF (121KB)
|
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ISSN:0020-6652
DOI:10.1002/tie.5060020319
出版商:Wiley Subscription Services, Inc., A Wiley Company
年代:1960
数据来源: WILEY
|
| 20. |
Reference guide |
| |
The International Executive,
Volume 2,
Issue 3,
1960,
Page 39-64
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PDF (1939KB)
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摘要:
AbstractEach item is listed under the heading for which the contents seem most pertinent. Listings here include only basic material, not news items or reports of transitory significance. To aid readers the addresses of periodicals read regularly by TIE are given at the end of the GUIDE and essential data on publishers of books and other items are provided in the listings.
ISSN:0020-6652
DOI:10.1002/tie.5060020320
出版商:Wiley Subscription Services, Inc., A Wiley Company
年代:1960
数据来源: WILEY
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