摘要:

Do the consumer advocates, such as Nader, have a real constituency? Where do they get their support? This study, based on a nationwide sample, investigated the extent of support for Ralph Nader and his program, and its sources. Nader was found to have substantial support, a major portion of it consisting of middle‐income political liberals. Those supporting Nader were found to be active complainers and supporters of other political and social causes, suggesting that support for Nader is part of a broader pattern of activisi

ISSN:0022-0078    

DOI:10.1111/j.1745-6606.1976.tb00568.x

出版商:Blackwell Publishing Ltd    

年代:1976

数据来源: WILEY

摘要:

Based upon Swedish sources including enacted legislation and personal interviews with experts and key enforcement personnel, the basic structure of Swedish consumer protection efforts is developed. It is shown where the underlying philosophy differs from that in the U.S. and how this has led to a different institutional structure in the consumer policy area. The fundamental philosophy is that the consumer is weak relative to the producer and that therefore government institutions need to shoulder the burden of the consumer's protection, information and general welfare. Similar developments in the two countries are exemplified, and some implications of the Swedish experience for the U.S. are discussed.

ISSN:0022-0078    

DOI:10.1111/j.1745-6606.1976.tb00569.x

出版商:Blackwell Publishing Ltd    

年代:1976

数据来源: WILEY

摘要:

It is often conceded that heavily advertised products cost more than those that are not advertised extensively. But there is considerable disagreement concerning what this difference means. Advertising's critics often claim it is evidence of monopolistic control over supply and prices, while advertising's defenders generally contend it reflects the higher quality of advertised brands. Surprisingly, there has been almost no research into whether or not heavily advertised goodsareof better quality. As a preliminary inquiry into this interesting question, this paper attempts to examine the relationship between advertising expenditures and product quality.

ISSN:0022-0078    

DOI:10.1111/j.1745-6606.1976.tb00570.x

出版商:Blackwell Publishing Ltd    

年代:1976

数据来源: WILEY

摘要:

The majority of the world's consumers live in rural areas in less developed nations, yet few studies have dealt with consumer markets in such regions. A case study of a town in Colombia provides some insights into the functioning of markets for nondurables, durables, medical care, and transportation. The market structures are diverse and reflect the characteristics of the population, the isolation of the town, the level of information and public policy. While not without problems, the markets function fairly well under present circumstances. That stores are numerous and small creates some inefficiencies but serves to minimize fraud due to a personal relationship between buyer and seller. Government intervention has proven helpful in the provision of medical service. Consumer education could help solve some problems. Prospects for a consumer movement are weak at present.

ISSN:0022-0078    

DOI:10.1111/j.1745-6606.1976.tb00571.x

出版商:Blackwell Publishing Ltd    

年代:1976

数据来源: WILEY

摘要:

This research contrasts the perceptions of consumers with those of loan officers faced with similar credit application situations. Fundamental misperceptions of the credit granting process are encountered. Consumers clearly misperceive the credit standards of both banks and finance companies. Given large interest rate differentials between loan sources and the narrow shopping scope of most consumers for consumer credit, equitable allocation of credit dollars demands greater appreciation of the nature of the credit evaluation process by lender and borrower.

ISSN:0022-0078    

DOI:10.1111/j.1745-6606.1976.tb00572.x

出版商:Blackwell Publishing Ltd    

年代:1976

数据来源: WILEY

摘要:

This analysis of consumer affairs professionals in business and government describes what functions they perform, where they are employed, what education and experience is required and what their salaries are. Professional educators in the consumer field have generally ignored the career field of consumer affairs professional. Colleges and universities train consumer majors to be educators, researchers, or extension workers, but little attention is paid to the education of consumer affairs professionals for business and government. This article not only attempts to give educators in the consumer field a greater awareness of this relatively new career so that they can develop educational programs more intelligently but also attempts to make business and government more aware of what is being done in this area so they may be able to utilize the talents of consumer affairs professionals.

ISSN:0022-0078    

DOI:10.1111/j.1745-6606.1976.tb00573.x

出版商:Blackwell Publishing Ltd    

年代:1976

数据来源: WILEY

ISSN:0022-0078    

DOI:10.1111/j.1745-6606.1976.tb00574.x

出版商:Blackwell Publishing Ltd    

年代:1976

数据来源: WILEY

ISSN:0022-0078    

DOI:10.1111/j.1745-6606.1976.tb00575.x

出版商:Blackwell Publishing Ltd    

年代:1976

数据来源: WILEY

ISSN:0022-0078    

DOI:10.1111/j.1745-6606.1976.tb00576.x

出版商:Blackwell Publishing Ltd    

年代:1976

数据来源: WILEY

摘要:

David, Nina,Reference Guide for Consumers.Gartner, Alan and Frank Reissman,The Service Society and the Consumer Vanguard.Hemenway, David,Industrywide Voluntary Product Standards.Mandell, Lewis,Economics From the Consumer's Perspective.Miller, Roger Leroy,Economic Issues for Consumers.Preston, Ivan L.,The Great American Blow‐up: Puffery in Advertising and Selling.United States Department of Agriculture,Shopper's Guide, The 1974 Yearbook of Agricultur

ISSN:0022-0078    

DOI:10.1111/j.1745-6606.1976.tb00577.x

出版商:Blackwell Publishing Ltd    

年代:1976

数据来源: WILEY