Concern with pesticide use is a major issue for consumers. The present paper examines changes over time in consumer attitudes toward pesticide use. The study also examines the relationship between socioeconomic factors and consumer concern with pesticide use. Findings suggest that consumers were more concerned with pesticide issues in 1984 than in 1965. Concern has increased in terms of the impact of pesticides on wildlife, on farmers, and on individual health. Concern about pesticides is widespread and is not centered in any particular population group.