A New Method to Teach Multi-Attribute Utility Assessment
作者:
JaneM. Fraser,
R.Peter Fynn,
期刊:
The Engineering Economist
(Taylor Available online 1990)
卷期:
Volume 36,
issue 1
页码: 11-20
ISSN:0013-791X
年代: 1990
DOI:10.1080/00137919008903028
出版商: Taylor & Francis Group
数据来源: Taylor
摘要:
This paper presents a new and better method for teaching the derivation of the appropriate form of a multi-attribute utility function under various assumptions of utility independence. This new method has three advantages over the usual mathematical method for teaching this subject. First, because our method is a natural elaboration of the method often used to teach single-attribute utility assessment, students learn multi-attribute utility assessment as an extension of single-attribute utility assessment. Second, because our method uses the same visual representation used in teaching single-attribute utility assessment (the tree), students who learn by using visual representations may learn the multi-attribute concepts better. Finally, our method clarifies the assessments needed to determine the weights for each term in the multi-attribute utility function.
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