AbstractThe fifteen causes of color derived from a variety of physical and chemical mechanisms are summarized in five Croups in this article. Vibrations and simple excitations explain the colors of incandescence (e.g., flames), gas excitations (neon tube, aurora), and vibrations and rotations (blue ice and water). Ligand‐field‐effect colors are seen in transition‐metal compounds (turquoise, chrome‐oxide green) and impurities (ruby, emerald). Molecular orbitals explain the colors of organic compounds (indigo, chlorophyll) and charge‐transfer compounds (blue sapphire, lapis lazuli). Energy bands are involved in the colors of metals and alloys (gold, brass), of semiconductors (cadmium yellow, vermillion), doped semiconductors (blue and yellow diamond), and color centers (amethyst, topaz). Geometrical and physical optics are involved in the colors derived from dispersive refraction (rainbow, green flash), scattering(blue sky, blue eyes, red sunset), interference (soap bubbles, iridescent beetles), and diffraction (the corona aureo