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Expert Gaming: A Means to Investigate the Executive Decision-Process

 

作者: MoynohanPeter,  

 

期刊: Journal of the Operational Research Society  (Taylor Available online 1987)
卷期: Volume 38, issue 3  

页码: 215-231

 

ISSN:0160-5682

 

年代: 1987

 

DOI:10.1057/jors.1987.38

 

出版商: Taylor&Francis

 

关键词: argumentation;expert games;free-form scenario;gaming;marketing management;marketing plan;military decision-making

 

数据来源: Taylor

 

摘要:

AbstractThis paper describes the development, structure and use of gaming methodology designed to acquire insights in senior executive decision-processes. The procedure, known as‘expert gaming’, allows a single scenario to be presented to different players in a controlled manner in order to both acquire a rich response and compare them between players.The expert-gaming methodology forms part of a broader methodology developed to establish the characteristics of the senior naval-command process. The broad methodology was also implemented in an industrial setting to establish the generality of the process.Expert gaming combines both low-level data-collection techniques and associated analytical methods with high-level, qualitative techniques.The paper includes a survey of recent literature in the field of scientific gaming.

 

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