Expert Gaming: A Means to Investigate the Executive Decision-Process
作者:
MoynohanPeter,
期刊:
Journal of the Operational Research Society
(Taylor Available online 1987)
卷期:
Volume 38,
issue 3
页码: 215-231
ISSN:0160-5682
年代: 1987
DOI:10.1057/jors.1987.38
出版商: Taylor&Francis
关键词: argumentation;expert games;free-form scenario;gaming;marketing management;marketing plan;military decision-making
数据来源: Taylor
摘要:
AbstractThis paper describes the development, structure and use of gaming methodology designed to acquire insights in senior executive decision-processes. The procedure, known as‘expert gaming’, allows a single scenario to be presented to different players in a controlled manner in order to both acquire a rich response and compare them between players.The expert-gaming methodology forms part of a broader methodology developed to establish the characteristics of the senior naval-command process. The broad methodology was also implemented in an industrial setting to establish the generality of the process.Expert gaming combines both low-level data-collection techniques and associated analytical methods with high-level, qualitative techniques.The paper includes a survey of recent literature in the field of scientific gaming.
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