First Experiences with a Ranking Method for Portfolio Selection in Applied Research
作者:
ROBERT W. CRANSTON,
期刊:
R&D Management
(WILEY Available online 1975)
卷期:
Volume 5,
issue S1
页码: 88-92
ISSN:0033-6807
年代: 1975
DOI:10.1111/j.1467-9310.1975.tb01359.x
出版商: Blackwell Publishing Ltd
数据来源: WILEY
摘要:
Abstract—Starting from the premise that commercial research aims to maximize the expected profitability for a given expenditure on research, a Profitability Index is derived based on a decision tree concept. The practical application of this Profitability Index at the British Petroleum Company Limited's Sunbury Research Centre in the context of research sponsored by several departments is then describe
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