Much analysis has pointed to the impact of interest organisations on policy‐making. This paper focuses on the importance of interest organisations at the mass level. The sympathies of citizens for parties and interest organisations are compared, and it is shown (a) that organisations more often than parties are ‘neutral objects’; for the citizens and (b) that most citizens — even members of the organisations — rate parties higher than they do interest organisations. Finally, it is shown that organisational membership only has a small impact on political views in a policy field (labour market relations), which should be highly relevant for the organisations. In sum, interest organisations have hardly at the mass level replaced parties as main objects of affection and or